Learning Technology jottings at Goldsmiths

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Posts Tagged ‘public art

The MP3 Experiment

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This, via Museum 2.0, about the evolved flashmobs staged by the participatory public art group Improv Everywhere (“we cause scenes”) is quite lovely!

“I particularly like the MP3 experiments, events at which Improv Everywhere  distribute an audio file to people for free as a podcast. Participants gather in a physical venue with their own digital audio players, and everyone hits “play” at the same time. For about half an hour, hundreds of people play together, silently, as directed by disembodied voices inside their headphones. The MP3 experiment is a model for how a typically isolating experience—listening to headphones in public—can become the basis for a powerful interpersonal experience with strangers. In this way, the MP3 experiment is an example of the ways that technological barriers can become benefits by mediating otherwise uncomfortable interactions.

The MP3 experiment is an exercise in following instructions. The voice tells you what to do –stand up, shake hands, play Twister, make silly shapes—and you do it. Over the years, the experiment has grown in popularity (recently, thanks to this NYT article), and the participants have a sense that they will be asked to do something a little unusual in the context of the event. But it’s still impressive how quickly the recording sets a supportive tone in the face of absurdity. And I think there are lessons in the details of the recording for anyone interested in encouraging visitors/users/participants to step outside their comfort zones and try something new.”


Written by Mira Vogel

July 29, 2009 at 15:36

Posted in art, Drama, event

Tagged with ,